FTC’s Dismal Twitter Advice Session about Proper Disclosure for Influencers

The ongoing meteoric rise of influencer marketing raised questions about consumer protection and the need for clear disclosure rules. So, naturally, the FTC decided to look for influencers in their natural element: Twitter! As everyone knows Twitter, with its 140...
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Macro-influencers vs. Micro-influencers: What is best for YOU as a small business?

The days of one size fits all are long gone and today, marketing is more a question of skills than of big bucks. That means that, even when adopting influencers marketing, the best performing advertising technique today, knowing how to choose between macro-influencers...
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Decembers Top Hashtags

Tip for Product Photography

Tips for Product Photography

New Camera Accessories

Influencers Be Aware!

Influencers Be Aware!

Snapchat might very well be next new new thing in influencer marketing! Even for micro-influencers! Lately, Snapchat has been on update on steroid mode. After May’s addition of Limitless Snaps that enables infinite duration for snaps and June’s new Snap Map, SnapChat...

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Macro-influencers vs. Micro-influencers: What is best for YOU as a small business?

The days of one size fits all are long gone and today, marketing is more a question of skills than of big bucks. That means that, even when adopting influencers marketing, the best performing advertising technique today, knowing how to choose between macro-influencers...
Read More

FTC’s Dismal Twitter Advice Session about Proper Disclosure for Influencers

The ongoing meteoric rise of influencer marketing raised questions about consumer protection and the need for clear disclosure rules. So, naturally, the FTC decided to look for influencers in their natural element: Twitter! As everyone knows Twitter, with its 140...
Read More